I'm Tyler Yong —
designer, marketer, and builder.

Here's the throughline — from graphic design roots to running a storefront, one stage at a time.

1. 1

   Step 1: Where I started

   I'm a Brooklyn-born designer with a graphic design background and years of creative experience, studying Marketing Management with a minor in Arts at CUNY Baruch College.

2. 2

   Step 2: What I learned

   Baruch taught me the business and marketing side of design — how positioning, messaging, and conversion actually work, not just how a layout looks.

3. 3

   Step 3: Moving into UX/UI

   Springboard's UX/UI Design Career Track sharpened that into a repeatable process — research, wireframing, prototyping, usability testing, and human-centered design.

4. 4

   Step 4: Where I am now

   I work freelance across web design, product design, graphic design, and digital marketing — usually for people who need both the design and the strategy behind it handled by the same person.

5. 5

   Step 5: Business experience

   I own and operate a Kung Fu Tea location in Downtown Brooklyn. Running a physical storefront gave me first-hand experience with customers, branding, promotions, operations, and marketing — and it shows up in how practically I think about every design decision.